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New facade treatment is great look for Downtown Building
Crews are hard at work on a new $54 million Downtown Milwaukee Marriott at the corner of Wisconsin Avenue and Milwaukee Street. The new 200-room hotel won't be open until 2013, but before then several spaces and buildings in the area are preparing and reemerging. Â
One, the old Guardian Credit Union on Broadway, has a creative new facade that's meant to entice new tenants while helping it stand out in a crowded market of underused and under appreciated Downtown spaces.
It's a great idea, and truly helps better showcase the opportunity on a street that soon will be bustling. Â Plus, it just looks good. Â More property owners should follow suit. Â
Hats off to the team spearheaded by Richard Duprey. The City of Milwaukee, Tom Steepy at Signs Now, architect Doug Gallus, 360 Direct and Purofirst all helped create the facade.Â
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